Video production
New Season
The autumn campaign for a shopping centre — shot long before the first cold days
The shoot
The campaign
About the project
The brief and the answer
Some people say «prepare the sledge in summer». We say: prepare the spring campaign in winter, the summer one in spring, and the autumn one in summer. So the new seasonal campaign for the Europa shopping centre was shot while there was not a single yellow leaf outside. Thirty seconds of studio work on a warm terracotta backdrop: two leads, autumn looks from the centre’s own stores, and exactly the mood you put on «Twilight» and a pumpkin spice latte for. The looks come from MANGO, ROY ROBSON, GLASSMAN and ANTONY MORATO — the film doubles as a season announcement and an autumn lookbook.
Need something similar? Commercial video production · Production across Russia
Switched to pumpkin spice lattes and put on «Twilight»
- Producer
- Anastasia Manzhos
- Director, director of photography
- Viktor Gurov
- Gaffer
- Vyacheslav Fomin
- Photographer
- Olya Koltunova
- Make-up artist
- Elena Goryachaya
- Stylist
- Iren Sergeeva
On camera
And all of this is Franema.
And all of this is 