Video production

IKBFU — anything is possible here

An image film where every live-action scene grows into graphics

Client
Immanuel Kant Baltic Federal University
Discipline
Video
2021_17 · БФУ ЗДЕСЬ МОЖНО ВСЁ

About the project

The brief and the answer

Exactly a year after the first image film, Immanuel Kant Baltic Federal University asked for the next one — a film that would show applicants from Russia, the CIS and the Baltic states the full range of what the university offers, and make them want to come here specifically. The line “anything is possible here” became both the meaning and the method: the film is built from short “you can…” moments, and in each of them live action grows into graphics. The campus from above, with books, coffee, headphones and golden letters spelling IKBFU drifting through the air. A student with a cup by the Cathedral, with engravings, a bust of Kant and antique coins blossoming around him — “historic architecture”. A student by the House of Soviets among three-dimensional clouds and towers — “modern architecture”. Then Polaroid shots inside a film-strip frame, glowing formulas in a chemistry lab, the words “you can swim” assembled from bubbles underwater in the pool, surfing in the Baltic inside an Instagram post, international students in a lecture surrounded by stories and emoji, a stern professor at the blackboard, the Dancing Forest, the botanical garden and the dunes of the Curonian Spit from a drone. It ends with the whole year group gathered under the golden letters on the facade of the main building. The project took a month.

  • Script
  • Directing
  • Producing
  • Cinematography
  • Aerial filming
  • CGI and VFX
  • Editing
  • Colour grading

Need something similar? Commercial video production · Production across Russia

1 monthfrom the brief to the finished film
2ndimage film for the university — exactly a year after the first
Every scene extended in graphics: engravings, clouds, formulas, emoji and letters made of bubbles

Team

Production and script
Franema
Director and VFX
Arseniy Zayanchkovsky
Cinematographer
@apusko
Editing and colour grading
Konstantin Dokuchaev
Drone operator
@nikitadolyaev
Line diffusers
@marrria.eng · @koval.koval

Cast

The student who likes medieval architecture
@yourapogee
The student who likes modern architecture
@foxiland
The student who likes any architecture
@mamanaspapa
The student who likes studying
@stiff_c.a
The student who likes swimming
@vasiliy_excellent_guy
The non-student who likes catching waves
@apusko
The students in the lecture
@shwetatotre · @mal1kuwaa · @maya_pie
The stern professor
Dmitry Gennadievich Zhitinevich
Drone operator and the student in the Dancing Forest
@nikitadolyaev
The student in the Dancing Forest
@dariadoliaeva
The student in the background almost everywhere
Roman Vakhitov
The student in the botanical garden
@_a.sergeevna.ch
The student from the previous film, in the botanical garden
@valdis_matyas

Special thanks

For the trust
@xo_rosho
For the organisation
@sanechka_mart
For helping gather the international students
@colakd
For the help at the Fabrika
@wakolesnikowa
For the location
@lnmm.ru
For the help with the wind
@hudozh70
For the Polaroid
@podruzhka_tvoya
For the help with the surfing
@balticsupsurf
For arranging the pool shoot
Natan Sysoev

And all of this is Franema.

And all of this is